At the inception of the group, we had a huge focus on MSMEs and scaling small businesses by providing finance, we learnt very quickly that funding was only a fraction of the debilitating factors working against MSMEs.

There was a knowledge gap and certain fundamentals required for sustainability (not survival) were largely lacking. We eventually scaled down on our MSME portfolio and did more advisory work with our existing partners. This experience led us to create the Avuna Academy where we provide MSMEs with the resources and knowledge they need to thrive and build sustainable businesses.

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